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Personally, I am always afraid to write short things, like only one or two lines, which are informative, to the point, and interesting. It seems difficult to hold all the products in such a small space. Fortunately, when it comes to listing Amazon products that do the trick, RepricerExpress has a guide to help you automate that part of selling on Amazon.

What goes into Amazon product names? 

Remember how we said we had a guide for you that will help you master this part of promoting your Amazon product listing? If it sounds too good to be true, it isn’t. But not because there are only four parts that make up the Amazon product name, which makes writing them easy and straightforward.

It’s easy, right? If things still don’t work for you, check out Amazon’s page on how to write great Amazon product titles. But we’ll still break down the essentials and tips for you in an easy-to-understand way. 

Why is the product name important?

You probably already know that Amazon’s proprietary search algorithm, Amazon A9, has its own unique features that make it a different search engine than Google or eBay. In this case, the product name is very important for you and the buyer.

Amazon product name upload helps:  

What to include (and exclude) from Amazon’s big product names 

There are four parts to the product naming process, and when it comes to writing them, there are some things you’ll want to make sure are present and absent. 

This is something you have to remember.

To understand: 

Remove: 

More tips for writing good product names 

Although there are some things to include (and remove), you also have some changes and other things you can write if you think it will help the product to sell better. For example, if you sell a pillow with a very high thread count, you can include it as a bonus item (even if the thread count isn’t one of the four main components of the brand name ).

You can also play with word order, such as pushing the brand name to the end (if it’s not good enough) and starting the name instead of using the pattern of the pillow or fabric. A really good tip is to use A/B testing to see which results lead to more clicks and sales.

Final Thoughts 

Once you’ve tweaked your Amazon product name and are ready to go, make sure your pricing is as effective as possible to drive sales. And to do that, you need to use RepricerExpress to make your shipment as light as possible. Although it’s very easy to set up and use, you’ll get a free trial when you sign up now to give you more time to get familiar with price changes and orders. High Profits Are Just One Click Away!

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