You create a beautiful online store, send ads to your customers directly on their phones or promote yourself on social media and of course the buyer comes to your website. A customer makes a purchase and is a satisfied customer. But how often do customers browse a few products, add something to their cart, and leave? Instead of giving up on this sale, you should try supporting it with an automated email.
Shopify’s new automation can help you drive revenue and convert store visitors into customers at every stage of the customer journey.
Another new Shopify automation template
- Abandoned Checkout
An abandoned checkout process will send an automated email to the customer who hasn’t paid yet. It includes an automatic 10-hour wait that will track anyone who hasn’t signed up for email marketing. For those who use an abandoned checkout experience, it’s easier than ever to manage your abandoned checkout emails with Shopify’s email editor. You can change the delay before sending the email.
- Abandoned cart
The Abandoned Cart service system sends an automated email to customers who add items to their cart and leave your store. It will automatically remove all customers who have received an abandoned cart, payment or inquiry email within the past 30 days. This ensures that you don’t overcommunicate and fill up your customers’ inboxes. According to the Baymard company, 69.99% of online shopping carts are abandoned. If you sell $10,000 a month and can recover 25% of abandoned cars, you can earn an extra $30,000 a year. Who doesn’t want that?
- Browse discontinued products
The Abandoned Product Browsing System will send an automated email to customers who browse products but haven’t added anything to their cart. The email will encourage customers to return to your store for another look. This can help you improve your customer retention rates by cross-selling items related to recent purchases or recently viewed items, as well as new product announcements.
With each of these new automation templates, you can instantly create or customize your email content through our familiar Shopify email editor. Customize text, colors, buttons and more to match your brand without coding.
Improve your marketing, improve your customers and get more sales
To win back lost sales, convert store visitors into customers, and build strong relationships, get started for free with our new sales automation template in just a few clicks. Remember, the earlier you start, the better. Every day without these campaigns is a day you can generate more sales.